Press releases

15-Jul-2025

TV SIM builds for the future with high efficiency transmitter from Rohde & Schwarz

First R&S®TE1 high efficiency television transmitter installed in Latin America

From left to right: João Resegue (CEO TV SIM Brazil), Juan Carlos Pachon (Technical Sales Manager Broadcast Distribution Rohde & Schwarz), Silvia Sanz (Regional Sales Director LATAM at Rohde & Schwarz)

Munich, Germany – 15.07.2025 – TV SIM, the SBT affiliate serving Espírito Santo state in Brazil, has launched a transmitter upgrade initiative with the installation of a Rohde & Schwarz R&S®TE1 television transmitter. This marks the first deployment of this innovative and flexible model in Latin America and the first operation utilizing the ISDB-Tb transmission standard.

TV SIM, headquartered in Espírito Santo and part of Grupo SIM – sought a new transmitter to expand coverage around Vitória. After evaluating available options, TV SIM selected the R&S®TE1 for its superior operational efficiency and robust, reliable design.

The R&S®TE1 is a modular, liquid-cooled transmitter capable of delivering high power. Currently configured for 5.4 kW radiated power, its modular architecture allows for scalable upgrades to meet future needs. This, combined with its digital architecture, ensures future-proofing against evolving broadcast requirements.

The R&S®TE1’s advanced design provides significantly improved efficiency, typically reducing energy costs by 15% compared to comparable transmitters. Liquid cooling further enhances efficiency by dissipating up to 90% of generated heat directly to the atmosphere, minimizing the need for power-intensive air conditioning. As a result, the R&S®TE1 typically achieves a 40% lower carbon footprint than alternative solutions.

“Efficiency is a critical factor in the long-term cost of ownership for any transmitter,” said João Resegue, Chief Executive Officer of Rede SIM. “Rohde & Schwarz is a trusted brand with a strong presence in Latin America, and they demonstrated substantial gains in both efficiency and sustainability. We are confident in their reliability and design as we look toward the future.”

Silvia Sanz, Regional Sales Director LATAM at Rohde & Schwarz, added, “Our extensive experience in transmitter construction and close relationships with

broadcasters globally allow us to understand and address the challenges operators face. Efficiency and sustainability are paramount moving forward.”

She continued, “We focused on maximizing energy efficiency not only through advanced electronics but also through ease of operation and maintenance. The resilient, modular structure of our transmitters reduces the need for extensive engineering support. TV SIM recognized the value of this approach, and we are pleased to see our first high-efficiency ISDB-Tb installation go live.”

The new R&S®TE1 transmitter was commissioned for live broadcasting by the end of this year with support from Rohde & Schwarz.

For more information on the R&S®TE1 television transmitter and the full range of Rohde & Schwarz broadcast and media products, visit rohde-schwarz.com/broadcast.

Press & media contact

Dennis-Peter Merklinghaus
PR Manager Technology Systems
+49 89 4129 15671
press@rohde-schwarz.com

Rohde & Schwarz

Rohde & Schwarz is striving for a safer and connected world with its Test & Measurement, Technology Systems and Networks & Cybersecurity Divisions. For over 90 years, the global technology group has pushed technical boundaries with developments in cutting-edge technologies. The company's leading-edge products and solutions empower industrial, regulatory and government customers to attain technological and digital sovereignty. The privately owned, Munich based company can act independently, long-term and sustainably. Rohde & Schwarz generated net revenue of EUR 2.93 billion in the 2023/2024 fiscal year (July to June). On June 30, 2024, Rohde & Schwarz had more than 14,400 employees worldwide.


R&S® is a registered trademark of Rohde & Schwarz GmbH & Co. KG.

Rohde & Schwarz Broadcast

For decades, Rohde & Schwarz has been a leading technology innovator in broadcast distribution and a trusted partner. Broadcast solutions from Rohde & Schwarz deliver the latest generation of energy-efficient, software-defined transmitters and enable network operators to leverage new broadcast technologies.

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