NextGen TV is bringing terrestrial broadcast into the IP age. In the US broadcasters in more than 60 markets are launching, or preparing to do so, transmissions in this new standard. Consumer equipment is becoming available, opening up new business opportunities. The ability of efficiently creating Single Frequency Networks (SFN) will open up opportunities to enhance coverage at reduced cost. We will answer, what it takes to transition to NextGen TV, what the technical solution looks like and how you can leverage the capabilities of the new standard in the most efficient way.